English  |  正體中文  |  简体中文  |  Items with full text/Total items : 75002/106093 (71%)
Visitors : 19428000      Online Users : 492
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    政大機構典藏 > 學術期刊 > 資管評論 > 期刊論文 >  Item 140.119/100321
    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/100321


    Title: Antecedents and Consequences of Trust in Using Mobile Banking
    Authors: Yu, Chian-Son
    Keywords: Trust;Mobile Banking;Trust Antecedents;Trust Consequences;Mobile Services
    Date: 2015-03
    Issue Date: 2016-08-16 16:23:25 (UTC+8)
    Abstract: Because large amount of literature identifies trust as a crucial factor in the success of mobile banking, this study aims to illuminate the link from trust's precursors, itself, to its outcome in the context of mobile banking. After surveying 356 potential customers and 247 current customers, the empirical results indicate that trust significantly influences potential users' intention to use mobile banking and current users' commitment to use mobile banking. Regarding current customers, the results reveal that situational normality, structural assurance, knowledge-incurred trust, personal-incurred trust, and calculative-incurred trust, in that order of relative power, considerably affect trust belief in mobile banking. As for potential customers, the results reveal that personal-incurred trust, knowledge-incurred trust, structural assurance and situational normality, in that order of relative influences, considerably affect trust belief in mobile banking. Given that the level of influence of trust's antecedents in generating consumers trust varies across potential customers and current customers, banks are advised to strengthen different trust resources to meet the main concerns of different customer groups.
    Relation: 資管評論, 20(2), 27-56
    MIS review
    Data Type: article
    DOI: http://dx.doi.org/10.6131/MISR.2015.2002.02
    Appears in Collections:[資管評論] 期刊論文

    Files in This Item:

    File Description SizeFormat
    20(2)-27-56.pdf360KbAdobe PDF181View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告
    1.本網站之數位內容為國立政治大學所收錄之機構典藏,無償提供學術研究與公眾教育等公益性使用,惟仍請適度,合理使用本網站之內容,以尊重著作權人之權益。商業上之利用,則請先取得著作權人之授權。
    2.本網站之製作,已盡力防止侵害著作權人之權益,如仍發現本網站之數位內容有侵害著作權人權益情事者,請權利人通知本網站維護人員(nccur@nccu.edu.tw),維護人員將立即採取移除該數位著作等補救措施。
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback